The Tug-of-War Over the Cable News Network Shows How Dysfunctional American Media Has Become.
On Thursday evening, while unconfirmed reports spread regarding the Brown University gunman, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and pointing viewers to her network’s 9pm newscast.
Even though the network is hardly a impeccable news source, her statement rang true for numerous observers. It remains one of the organizations where there exists fact-based and generally trustworthy reporting – particularly during crises such as the one taking place close to a New Hampshire storage facility.
A Precarious State Amid a High-Stakes Battle
However the news network, now four and a half decades old, finds itself in a precarious state as two massive media corporations compete for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has been drawn into a major game of mergers and acquisitions, instead of as a question of what serves the news-consuming public.
“This represents another instance of the profound systemic issues with roots in many years of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The conjecture about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It gets presented as a financial tale with influential figures as the central actors, but there is scant discussion of the societal benefit,” Pickard explained.
The Additional Factor: The Former President
The CNN scenario is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his main “fake news” foe.
Remember the cries of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now asserts that CNN needs new ownership. This can be interpreted as ownership that will protect him from journalistic oversight. That is a factor in why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to like that company more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Future of More Instability
Significantly, if Netflix is successful, CNN and other cable outlets would first be separated into a standalone company. That would be a welcome development to many at the network, but it’s not exactly a guarantee of stability. That arrangement could set up CNN for another sale. The cycle continues.
According to Timothy Wu, much of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance recently argued that competition laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be challenged by anti-trust authorities,” Wu recently wrote.
The Core Issue and a Potential Solution
No matter the outcome in this situation, the bigger problem remains.
“What we have now is a very structure that undermines democracy, but we ought not succumb to the belief that change is impossible,” Pickard said. Government actions – dating back to the 1930s and 1940s – helped to foster this overly commercial monster, and new policy decisions can fix it.
Is this likely in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that is not to say it will never happen.
Initiatives that strengthen independent news organizations, reinforce local journalism, finance public media, and prevent the consolidation of media power in very few hands are achievable – they are vital for a healthy democracy.
When it comes to media ownership, larger is not superior. And news organizations including CNN cannot be pieces in the most recent corporate chess match.